GeoUP for roofers

Every roof your crew finishes should be on your website

Your crew takes the photos anyway. GeoUP turns a few of them and a note about the job into a post for your website, Facebook and Instagram.

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A homeowner shopping for a new roof wants to know one thing first: have you done roofs like mine, on streets like mine? A finished re-roof two blocks over answers that better than a yard sign ever will. The clean ridge line, the new shingle color against the brick, a driveway with no stray nails. That is what sells the next roof.

The trouble is where those photos end up. They sit in a foreman's camera roll between pictures of his kids and a supply house receipt. Nobody writes them up, the website still shows the same five roofs from three years ago, and a whole storm season comes and goes without one new job on the page.

GeoUP puts a check-in on the crew's phones. A few photos, a couple of notes about the materials, and the job location. GeoUP drafts the post, you can edit it, and it publishes to your website and social pages. On WordPress the post goes in with a photo gallery and a map of where the work happened.

Jobs that make great check-ins

Full tear-off and re-roof
Storm damage repair after hail
Wind-lifted shingle replacement
Chimney and skylight reflashing
Low-slope TPO or modified bitumen roof
Standing seam metal roof install
Ridge vent and attic ventilation upgrade
Gutter and drip edge replacement

What makes a strong check-in

Show the work your customers can't see.

Show the flashing, not just the shingles

Anyone can photograph a finished field of shingles. Get close on the step flashing at the sidewall, the new pipe boots and the chimney counterflashing. Those details are where leaks start, and a homeowner who has had one will notice.

Shoot the deck during tear-off

Rotted or delaminated decking is the part of the job the homeowner never sees. A photo of the bad sheets next to the new plywood shows why the job took what it took, and that you didn't shingle over it.

Get the whole roof from the street

One wide shot from the curb, the way the neighbors see it. Shingle color against the siding, straight courses, a clean ridge cap. That is the picture that makes someone three doors down pick up the phone.

Note the materials in plain words

Write down the shingle line and color, the underlayment, and whether you replaced the drip edge and vents. GeoUP builds the post from your notes, and specifics like these read as real work instead of filler.

One check-in, drafted for you

What GeoUP writes from a roofer's check-in

An example of the kind of post GeoUP drafts from a few photos and notes. Every draft is yours to edit before it goes out.

Website post · draft

Hail damage tear-off and re-roof in {neighborhood}

We finished a full tear-off on a two-story home in {neighborhood} this week after the spring hail. The old three-tab shingles were bruised across the south and west slopes, and two sheets of decking near the valley had gone soft. We replaced the bad decking, laid synthetic underlayment with ice and water shield in the valleys and along the eaves, and installed architectural shingles in a weathered wood color. New drip edge, new pipe boots, and fresh step flashing where the roof meets the garage wall. The crew ran a magnet sweep over the yard and driveway before leaving.

What your customers type

The searches your job pages can answer

roofers near me
roof leak repair near me
roof replacement {city}
hail damage roof repair {city}
metal roof contractors near me
commercial flat roof repair {city}

A page about a real job in a real neighborhood is a direct answer to a search like these. GeoUP puts one on your website every time your crew checks in.

Busy season, slow season

Keep the map lit all year.

Roofing runs on weather. Spring storms and summer hail fill the schedule, fall is the push to finish before it gets cold, and winter slows to leak calls and the odd emergency tarp. GeoUP's map fades each job over about six months, so a neighborhood you roofed hard in May can go dark by November. Checking in the winter repairs and inspections keeps those streets lit until the next storm season.

Questions from roofers

Do I need a drone shot?

No. A drone helps on steep or tall roofs, but a phone is enough for a strong check-in. A wide shot from the street, close-ups of the flashing and vents, and a tear-off photo of the deck tell the story. Most homeowners care more about those details than an aerial view.

Will this post to my Google Business Profile?

No. GeoUP posts to your website, Facebook, Instagram and LinkedIn, with email as a fallback when no website is connected. It reads your Google Business Profile stats, like views, calls, direction requests and reviews, and shows them in your monthly report. It does not post there.

My crew is on the roof all day. Who does the check-in?

Whoever is on the job. Anyone you invite can check in from a phone browser, and GeoUP installs to the home screen like an app. As the owner, you choose which platforms each crew member's check-ins go to, so a new hire's posts can stay on the website until you're comfortable.

What does it cost for a roofing company?

$18.99 a month per business, with 5 users included. Each user past 5 is $7 a month, and GeoUP shows the price and asks you to confirm before adding one. The 7-day free trial needs a card, but nothing is charged until it ends. Cancel in Settings in two clicks.

GeoUP for other trades

HVACPlumbingLandscapingElectricalRemodelingPool servicePainting

Your next job is already on someone's camera roll.

Get it onto your website and your pages this week. Try GeoUP free for 7 days.

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$18.99/month for up to 5 users. Card required to start, nothing charged for 7 days, cancel in two clicks.