Show the kitchen gutted, framed and finished, not just the reveal

Remodels run for weeks, and every phase is proof you do the work right. GeoUP turns check-ins from demo day to final walkthrough into posts on your website.

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Someone planning a kitchen or a basement finish will spend months looking before they call. They aren't only looking at finished rooms. They want a contractor who opens walls, deals with what's inside, and runs a job site that looks managed. Your project photos show that better than any About page can.

Remodelers usually do get the final photos. What gets lost is everything in between: the rotted subfloor under the old tub, the beam that replaced a load-bearing wall, the clean rough-in before drywall. Those shots stay on the lead carpenter's phone, and the website shows a polished reveal with no sign of how it got there.

With GeoUP, a check-in at the end of each phase becomes its own post. Over a six-week job that's a run of posts from one address, each with photos, a short write-up and the job location, published to your website and social pages.

Jobs that make great check-ins

Kitchen gut and remodel
Primary bath remodel with curbless shower
Load-bearing wall removal with new beam
Basement finish with egress window
Tub to walk-in shower conversion
Whole-home flooring replacement
Garage conversion to living space
Deck rebuild with composite boards

What makes a strong check-in

Show the work your customers can't see.

Check in at every phase

Demo, framing and rough-in, drywall, finish. Each phase is a separate check-in and a separate post. A homeowner reading them in order sees a job run step by step, not a single reveal.

Photograph what the walls were hiding

Water-damaged sheathing, notched joists, an ungrounded circuit spliced inside a wall. Showing what you found and fixed is the clearest sign you don't cover problems with new drywall and move on.

Show the structure on wall removals

When a load-bearing wall comes out, get the temporary shoring, the new beam and the posts carried down to footings. That photo is what someone planning the same open kitchen needs to see.

Match the before and after angles

Stand in the same doorway for the before shot and the final. Kitchens and baths change so much that two random angles look like different rooms. A matched pair makes the change obvious.

One check-in, drafted for you

What GeoUP writes from a remodeler's check-in

An example of the kind of post GeoUP drafts from a few photos and notes. Every draft is yours to edit before it goes out.

Website post · draft

Load-bearing wall removed for an open kitchen in {neighborhood}

Framing is done on our kitchen remodel in {neighborhood}. The wall between the kitchen and dining room was load-bearing, carrying the second-floor joists. We shored both sides, removed the wall, and installed an engineered LVL beam flush with the ceiling, carried by new posts down to footings in the basement. The framing inspection passed this week. Inside the wall we found an old ungrounded circuit spliced without a box, which our electrician replaced with a new run back to the panel. Next up is plumbing and electrical rough-in for the new island, then insulation and drywall.

What your customers type

The searches your job pages can answer

kitchen remodeling contractors near me
bathroom remodel near me
basement finishing {city}
remove load bearing wall cost {city}
general contractor for home remodel
walk in shower conversion near me

A page about a real job in a real neighborhood is a direct answer to a search like these. GeoUP puts one on your website every time your crew checks in.

Busy season, slow season

Keep the map lit all year.

Remodeling follows calendars more than weather. Kitchens booked in spring are often racing a summer party or a sale, and fall fills with people who want the house done before the holidays. January is quiet, mostly baths and basements. GeoUP fades each job from the map over about six months, so the phases you post during the slow winter months are what keep your neighborhoods lit when spring calls start coming in.

Questions from remodelers

A remodel takes six weeks. Do I post once at the end?

You can, but posting each phase gives you more. Demo, framing, rough-in and finish each make a check-in and a post, and together they show how you run a job. Every check-in with a location appears on your territory map, and the finished reveal reads better with the build-up behind it.

Can my project manager and lead carpenter both check in?

Anyone you invite by email can check in. Roles are owner, admin and member, and the owner sets which platforms each person's check-ins go to. Your project manager might post to the website, Facebook and LinkedIn, while a newer hire's check-ins only go to the website.

Does it post to Houzz or Google?

No. GeoUP publishes to your website, Facebook, Instagram and LinkedIn, with email as a fallback when there's no website connected. It does not post to Google Business Profile or to directory sites. It does pull your Google Business Profile views, calls and reviews into the monthly report.

What does it cost?

$18.99 a month for the business, which includes 5 users, and $7 a month for each additional user. GeoUP shows the cost and asks the owner to confirm before adding a sixth. The free trial runs 7 days with a card on file, nothing is charged until it ends, and you can cancel from Settings.

GeoUP for other trades

RoofingHVACPlumbingLandscapingElectricalPool servicePainting

Your next job is already on someone's camera roll.

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